Man of Words: King's language brought out the best in Americans

Opinion: I love a perfect line. Whether it provokes laughter, tears, titillation, or a flash of recognition, it is something writers strive for but rarely achieve. Many professions place a premium on wordsmiths. Advertising copy is about driving a purchase. Wendy's: "Where's the beef?" Nike: "Just do it." National Airlines: "Hi, I'm Cheryl. Fly me…." A great movie line crystallizes a character or situation. Paul Scofield in A Man for All Seasons: "It profits a man nothing to give his soul for the whole world… but for Wales?" Emily Blunt in The Devil Wears Prada: "I'm just one stomach flu away from my goal weight." ... (more)

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